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Resume
Diana W. Diamond (she/her)
PROFILE
Creative Tech and Multimedia Executive with two decades of professional experience across global mass apparel manufacturing, arts and entertainment, technology, and non-profit sectors. Proven track record of delivering high-impact projects through strategic advertising campaigns, global product lifecycle management, and high-profile communications. Expertise in multi-channel strategies, brand consistency, crisis management, and optimizing social media strategies. Seeking opportunities to leverage my expertise in creative direction, brand management, and multimedia execution for dynamic, memorable results.
CORE CAPABILITIES
Communications Strategy | Brand Consultancy | Digital Media Strategy & Solutions
AI Workflow Consultations & Deployments | Entertainment Production (Audio/Visual)
PROFICIENCIES
Technical: iOS, Microsoft Office, macOS, Basic HTML/CSS/JavaScript, AWS, Google Cloud
Creative: Adobe Creative Suite, Figma, Canva
Management: Microsoft 365, Mailchimp, Hootsuite, Trello, Slack, Confluence, Jira, Asana, Monday.com
Social Media: Instagram, Threads, YouTube, TikTok, LinkedIn, Facebook, Discord, Sprout Social
EDUCATION
University of Maryland
Bachelor of Arts in Communications and Digital Media & Web Technology
Cornell University
Certificate in Digital Photography
PROFESSIONAL EXPERIENCE
Diamond Multimedia Group
Creative Tech and Multimedia Executive | Remote | 2/19 – Present
As the Creative Tech and Multimedia Executive at Diamond Multimedia Group (DMG), I lead the development and execution of multi-channel communications and marketing strategies, prioritizing brand consistency and achieving targeted results across various print and digital platforms. My role encompasses leading brand consultancy, directing creative initiatives, and implementing AI-driven solutions to strengthen brand authenticity, boost awareness, and drive engagement.
• Strategic Leadership: Lead comprehensive communications and marketing strategies, driving brand consistency and delivering impactful results across all platforms.
• Creative Direction: Direct the development of narrative and visual content, ensuring alignment with brand identity and enhancing audience engagement.
• AI and Digital Media Integration: Lead implementation of customized AI-driven solutions and digital media strategies, optimizing brand representation and connection with diverse audiences.
• Crisis Communications: Specialize in managing crisis communications, preserving brand integrity, and mitigating reputational risks during challenging situations.
Maryland Hall for the Creative Arts
Director of Communications & Marketing | MD | 8/22 – 1/24
As the Director of Communications & Marketing, I led transformative initiatives to heighten brand presence within arts communities and throughout the region. My role encompassed comprehensive rebranding efforts, strategic digital marketing, and media relations, which collectively drove substantial growth in audience engagement and brand awareness.
• Rebranding Success: Directed the rebranding of seven organizational verticals, achieving a 50% increase in brand awareness.
• Digital Strategy: Executed targeted strategies, resulting in an 80% increase in social media brand awareness.
• Integrated Marketing Campaigns: Developed multichannel strategies boosting website traffic by 60% and sales revenue by 40%.
• Media Relations: Established partnerships with major media outlets, leading to a 40% increase in regional market penetration.
• Stakeholder Engagement: Fostered community partnerships and media engagements, resulting in a 75% growth in positive media mentions.
Apple / Kelly Services | Tier 2 iOS Support Technician | Remote | 8/18 – 4/22
As a Tier 2 iOS Support Technician with Apple through Kelly Services, I provided top-tier technical support to iOS users, consistently exceeding departmental targets and contributing to the overall efficiency and effectiveness of the support team. My role involved resolving complex technical issues, managing project documentation, and leading a seamless user experience.
• Technical Support Excellence: Achieved a daily ticket resolution rate of 85%, surpassing departmental targets and providing clear, effective solutions to users’ technical issues.
• Customer Satisfaction: Reduced repeat interactions by 70% through effective communication, detailed diagnoses, and clear explanations of available solutions and options.
• Project Management: Exceeded quarterly projections by achieving an 80% increase in project completion rate, through meticulous documentation, proactive prioritization, and prioritization of the latest technology and trends.
West Entertainment
Manager of Cultural and Entertainment Iniatives | NY | 5/13 – 8/18
As Manager of Cultural & Entertainment Initiatives at West Entertainment Services, I was responsible for managing communications and initiatives for high-profile attorney, Louise West. My efforts included facilitating confidential communications and managing successful outcomes for legal and business affairs, organizing and directing industry networking events for Attorney West, and artistic collaborators for projects for entertainment entities.
• Spearheaded multiple high-impact cultural and entertainment projects, driving significant audience engagement and revenue growth. Managed the full production cycle for live events and digital content, leveraging technology to amplify production quality and streamline workflows.
• Utilized advanced digital media tools and platforms to enhance content creation and distribution. Implemented forward-thinking digital strategies to maximize audience reach, optimize social media engagement, and improve brand visibility across multiple channels.
• Directed songwriting camps and managed the artistic packaging and visual aesthetics for various productions.
• Delivered expert crisis management for prominent influencers and entertainment figures. Developed and executed comprehensive communication strategies to navigate public relations challenges, restore trust, and maintain brand integrity across both digital and traditional media platforms.
• Established and nurtured strong relationships with top artists, media companies, and industry stakeholders. Facilitated collaborations that aligned with brand goals and expanded the reach and impact of various projects, utilizing digital platforms for seamless coordination and execution.
Sean John/KHNY/Saramax/Delta Galil
Asst Designer / Product Developer | NY/ NJ | 9/04 – 4/11
I began my career in the fashion industry as an Assistant Designer, where I honed my skills in product development and brand management. Over time, I evolved into the role of Product Developer, overseeing the global apparel manufacturing lifecycle for major brands. My responsibilities spanned from initial design concepts to large-scale production operations, ensuring that products met both brand standards and market demands.
• Global Apparel Manufacturing: Managed the end-to-end production process for licensed apparel brands such as Disney, Sean John, Rocawear, and Xhilaration, coordinating with multiple overseas factories to maintain timely and accurate deliveries.
• Product Development and Brand Management: Led the development of new products, ensuring alignment with brand standards and resonance with target markets. Oversaw brand management to maintain consistency and appeal across all product lines.
• Cross-Functional Team Leadership: Directed cross-functional teams, including designers, production managers, and quality control experts, to execute large-scale manufacturing projects efficiently.
• Market Strategy and Distribution: Collaborated with retail partners and licensors to align production with market demand, ensuring that products were well-positioned in major department stores and met sales targets.
ADDITIONAL EXPERIENCE
RCA/Atlantic Records/Various Entities
Recording Artist/Songwriter/Entertainer/Creative Collaborator
As a professional recording artist, I independently released three full-length mixtapes/albums, which led to a recording contract with RCA Records and the successful soft release of a single featured on BET, LOGO, and MTV. My career has been marked by national tours, collaborations with leading industry organizations, and a strong connection with the LGBTQIA+ and adolescent demographics.
• Music Releases and Commercial Success: Independently released three full-length projects, securing a recording contract with RCA Records. Successfully launched a commercially recognized single with features on major platforms including BET, LOGO, and MTV.
• National Touring and Audience Building: Performed at renowned venues such as Mandalay Bay Hotel, Gramercy Theatre, Roseland, and Highline Ballrooms, building a dedicated following within the LGBTQIA+ and adolescent communities.
• Industry Collaborations: Collaborated with top artists and organizations, including RCA Records, Atlantic Records, and Netflix, contributing vocals and compositions to various high-profile projects.
• Creative Direction in Songwriting: Organized and led songwriting camps, providing creative direction and overseeing vocal and musical arrangements to produce compelling and cohesive musical works.
• Artistic Packaging and Visual Aesthetics: Managed the artistic packaging and visual aesthetics for various artists and productions, including costume and wardrobe styling, as well as wig-making for live performances and television appearances.
ETHNY (Ethereum NY/NFTNY) Hackathon Competition
Blockchain Project Manager | NY | June 2022
As the Blockchain Project Manager at the ETHNY Hackathon, I led the development of a groundbreaking blockchain-based game project, integrating NFTs and GameFi elements to create an innovative ecosystem for creators in the metaverse. I collaborated with a cross-functional team to develop key project components, including Web3 applications, UI/UX design, and smart contract integrations. My strategic leadership and technical expertise were instrumental in securing bounties and partnerships, enhancing the project’s capabilities and overall success.
• End-to-End Blockchain Development: Spearheaded the creation of a comprehensive blockchain-based game, successfully integrating NFTs and GameFi elements to create a robust metaverse ecosystem.
• Cross-Functional Team Leadership: Directed a diverse team of developers, designers, and strategists in building Web3 applications, enhancing user experience, and implementing smart contracts.
• Securing Funding and Partnerships: Won bounties from Skale and Livepeer, securing essential funding and partnerships enabling integration of NFTs and live content streaming capabilities into the project.
Rising Stars Young Professionals Group
Executive Advisor | Anne Arundel County, MD |Jan - May 2023
As the Executive Advisor for the Rising Stars Young Professionals Group, I mentored young professionals in a simulated board structure, leading them through the planning and execution of five themed events sponsored by personal connections. These initiatives combined diversity and entrepreneurship within the arts, attracting local artists, business owners, and young talent, and creating a new synergy in the Annapolis community.
• Mentorship and Growth: Provided mentorship and leadership to young professionals, guiding the development of skills in artistry, event planning, networking, and community engagement.
• Event Leadership: Guided plans and executions of five consecutive themed events, which successfully drew a host of local artists, business owners, and young professionals.
• Community Engagement: Fostered community service opportunities and optimized networking experiences through participation in high-profile events such as gallery exhibitions, the annual Arts Alive Fundraiser, and the Annapolis Film Festival.
AFFILIATION
Recording Academy | MusiCares | ASCAP | ASALAH | ETHNY
OBSESSIONS
Music | Stage Productions | Fashion | Yoga & Meditation | Words/Language | Cultural & Artistic Expression
executive leadership
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